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Online shopping and e-commerce is getting more fashionable, becoming an active part within all aspects of consumerism. An increasing amount of time is spent on shopping online. Although, relative to markets abroad, India still ranks low on the e-commerce take-up scene, but has an advanced e-commerce model. Forerunners were models like ebay and amazon. However, today this evolving dynamic industry has brought about the concept of Group Buying or collective buying. Group Buying websites provide massive discounts to products of popular demand. Popular demand is captured through the number of consumers that want to purchase the showcased deal. If a certain ‘tipping point’ is reached then consumers get deep discounts of up to 90% for restaurants, movie tickets, electronics, etc. If this tipping point is not reached, nobody gets the deal and you get your money back. The most popular group-buying websites include SnapDeal, Deals and You, BuzzinTown, etc which offer deals in cities all over India.
Following the flood of several Group Buying portals, there was opportunity or a aggregator site, Dealies dot in is one such Deal Aggregator/deal tracking portal, to manage the many different deals and offers. Within the portal, it lists all deals and discounts of all group buying websites filtered according to city and category. Aggregator group buying sites offers a simple, clean interface, and uses creative measures such as the Alexa ranking and the reviews section for the merchants, in order to aid the consumer in making the best possible decision. It intends to be the definitive source for the concept of Group Buying, saving money and to render the concept a cult status through their blogs and merchant reviews. Aside from gathering the offers of the various group-buying websites, It also gives users an overview and description of the group buying websites currently active in the country, at the same time the users can share their own experiences buying from them.
The site is presented as a clear alternative to manually flipping through all the best deals out there among the many group-buying websites, saving you precious time and money. Deal aggregation shifts the power to the consumer by allowing only the best and most competitive deals to be showcased