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Companies are slowly adopting to the data mining as a concept, they are looking for quick and easy solution for their problems. On the other end there are whole host of companies which are offering software solution and tools for data mining. There is a danger here, the easy use of GUI tools on large amount [...] Decision makers or knowledge workers are looking for information and knowledge at various kinds for making strategic or even mundane decisions. The process of extraction of information and knowledge from data is called data mining. This knowledge and information can be represented in various formats, this could be as simple as mean, median, mode, count or [...] techniques This is the most widely used area of data mining techniques, in sales and marketing to understand customer and their behavior on various products offered by the company. It helps companies in understanding and predicting customer behavior for each specific situation and therefore introduce sophistication in targeting. There are lot of information generally collected about [...] Data analytics involves a lot of transformations and therefore requires a careful attention to detail. The data generally contains many inconsistencies; the most common discrepancy is issue of Missing Values. Even a modest amount of missing values scattered throughout the data set will cause significant reduction in sample set. There are various methods by which [...] |
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